OKRs, or Objectives and Key Results, provide a framework for setting and tracking business goals. While they can be set on an annual level, it is important to review and analyze them every 90 days to ensure their validity and accuracy. It is also recommended to break down goals that do not align with the quarterly framework into smaller, quarterly pieces. This helps create transparency and comparability across the organization, as the progress and impact of these goals can be discussed and tracked at the end of each quarter. During the reset phase at quarter end, the next interim goal is set, ensuring a continuous and focused approach to strategy execution.
