Alignment and transparency are crucial when it comes to OKRs in business. By ensuring that everyone is on the same page and understands the objectives and key results, you can drive value and improve strategy execution. It is important to start with a focused and simplified approach to OKRs, setting easier and fewer goals to begin with. This allows the team to develop the right behaviors and habits around OKRs. However, it is equally important to provide the necessary support and resources for this cultural and operational shift.

When considering the time investment, it is worth asking whether it is more beneficial to spend 10 hours aligning on priorities upfront or to spend the entire quarter working on tasks that were not aligned beforehand. By investing time in aligning priorities, you can ensure that everyone is working towards the same goals, which ultimately leads to better business performance management. This proactive approach can save time and effort in the long run, as it reduces the risk of wasted resources on misaligned work.