Would you recommend setting personal/individual OKRs?

In This Answer

Should You Set Personal OKRs? Here’s When It Makes Sense.

OKRs (Objectives and Key Results) have become a cornerstone for aligning teams around shared goals. But one question comes up time and again:

Should individuals set personal OKRs — or are team OKRs enough?

The short answer: It depends. Let’s explore when individual OKRs make sense, when they don’t, and how to use them effectively.

The Purpose of OKRs: Team Alignment First

Before diving into personal OKRs, it’s important to remember what OKRs are for.

They’re not just fancy to-do lists — they’re a goal-setting system designed to create focus, alignment, and transparency across teams. Their main value comes from helping entire departments or cross-functional teams move in the same direction.

That’s why team OKRs should always come first.

When Individual OKRs Work

Once team OKRs are in place, individual OKRs can serve a valuable purpose — but only under the right conditions.

Here’s when personal OKRs are useful:

1. Clear Contribution to Team Goals

If an individual’s work directly drives a team-level Objective, personal OKRs can help clarify how exactly they contribute.

Example:
If the marketing team’s objective is to “Increase qualified leads by 30%,” a content marketer’s personal OKR could be “Publish 3 SEO-optimized blog posts per week with 1,000+ organic views per post.”

2. Skill or Career Development

Personal OKRs don’t always have to tie directly to business goals. They can also support professional growth — especially in development-focused environments.

Example:
“Improve public speaking skills by giving two presentations at company meetings this quarter.”

This type of OKR helps employees grow while remaining aligned with company culture and strategy.

3. Autonomous Roles with Broad Scope

For senior or cross-functional roles with wide impact, personal OKRs can provide structure and focus.

Product managers, for example, often have varied responsibilities across tech, design, and business. Personal OKRs can help keep priorities sharp and measurable.

When to Avoid Personal OKRs

In some cases, setting personal OKRs can create more friction than value:

  • Too many OKRs: If team and company OKRs already feel overwhelming, adding individual OKRs can dilute focus.
  • Misalignment risk: If individuals set OKRs without anchoring them to team or company goals, it can lead to confusion or misdirection.
  • Lack of maturity: If your organization is new to OKRs, focus first on building a solid team-wide practice before introducing personal ones.

Best Practices for Setting Personal OKRs

If you decide to implement personal OKRs, here are a few guidelines to keep them effective:

  • Align them with team/company OKRs wherever possible
  • Limit them to 1–2 Objectives to avoid overcommitting
  • Make them inspiring, not evaluative – they’re not checklists for performance reviews
  • Review progress regularly in 1:1s or self-reflection moments

Final Thought: Start With the Team, Then Add Personal Focus

Personal OKRs can be powerful — but only if they support team priorities and individual growth. Used well, they help people take ownership, stay focused, and develop professionally.

Used poorly, they add noise and stress.

So ask yourself:
Do personal OKRs help you focus better, grow faster, or contribute more meaningfully to your team’s success?
If the answer is yes, it’s probably time to set one.

Want to Introduce OKRs Without the Overwhelm?

Whether you're just getting started or want to scale OKRs across your team the right way, we’re here to help.

Book a discovery session with our OKR specialists and get a framework that fits your team, your culture, and your growth stage.

Write Goals That Drive Results.

Our OKR Setting Workshops are the fastest way to get your team writing high-quality, outcome-focused OKRs.

Philipp Schett - Founder & Managing Partner of Wavenine
"You know your business. We know execution. In our first call, we'll connect the two."
Philipp Schett
Founder & Managing Partner